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June 21, 2012

DIANA VREELAND, LEGENDARY EDITOR AT VOGUE AND ORIGINAL STYLEMAKER!

Filed under: diana vreeland,Uncategorized — Tags: , , — jherzlinger @ 8:00 am

So, today’s post is on a fashion icon, that not only was a taste and stylemaker but really set the tone for how we dress, how we view fashion and now interiors!

This post comes about in a wonderfully full circle kind of way! While I have been “working” at the Kips Bay Show House, I have had the pleasure of being asked if “I am the same Jamie Herzlinger that designed women’s fashions”?  Then the conversation at lunch one day was with an ex-editor of a fashion magazine from many years ago, who brought up the subject of my family, actually my mother, Nan Herzlinger, having been a very well known fashion designer, durning the age of Diana Vreeland at the helm of Vogue, Manning, who was one of the most famous fashion illustrators, Bernadine Morris who was legendary at the New York Times and the story continued.  I am writing this today at of a dear fondness for where and how life goes full circle and those of us having come from the fashion industry have such fond memories.

I was raised in such a fashion family, at a time when women’s sportswear coincided with women’s independence.  The 1960′s and 1970′s were paramount for all types of artistic expressions.  Think to the artists of that time, the music, the writer’s and especially the fashion designers!

So this ode is to a sensational ground breaking time, (and actually to my mother as Mother’s day was just this past Sunday), which I had the sincere pleasure of witnessing.  Diana Vreeland I recall with much admiration as I remember her well. Especially the infamous ads for Blackglamma Mink.  She was a legend and I think it is always wonderful to know an industry’s past icons that helped it become what it is today! My Mother was extremely fond of her and Diana’s will and style are very reminiscent of my Mother.

Diana Vreeland was at Bazaar first and became introduced to her readers through her signature epigrammatic style with the “Why Don’t You?” column, which she began writing in august of 1936.  ”Why don’t you…turn your child into an Infanta for a fancy-dress party?” she asked readers.  Her credo was: don’t just be your ordinary dull self.  Why don’t you be ingenious and make yourself into something else?

At Bazaar, Vreeland reinvented the job of fashion editor.  she chose the american Clothes to be featured in the magazine, oversaw the photography and worked with the models.

I hope you enjoy this piece of history, mine too!

Enjoy!

Love,

Jamie

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